We make award-winning skincare but we also like to support people and organisations that we feel are doing good things and trying to make our world and our lives a little better. For all of those reasons, we are very happy to be supporting The Sumatran Elephant Project and so are you! Your purchase of this bracelet automatically results in a donation of €X (TBD) to The Sumatran Elephant Project and their work on Asian elephants in Sumatra, both wild and captive and the human communities that suffer from Human-Elephant Conflict.
Its a topic very close to our founder Joannes heart, as her doctorate research was on the Asian elephant in Sumatra and resulted in a new, better way to age elephants from their dung (not as bad as it sounds, honest!), a study of captive elephants in one of the governments elephant centres and strategies for helping local communities suffering the brunt of human-elephant conflict. Proceeds from The Kinvara Elephant Bracelet will go to Komunitas Untuk Hutan Sumatera, an Indonesian non-profit conservation organisation, established in 2015.
What makes this project unique is its work on both the wild and captive elephants in Sumatra. Captive elephants, most of whom are wild-born but have been captured in response to incidents of human-elephant conflict, have often been overlooked and need very specific help and resources.
Conditions in captive elephant centres are challenging, the cost and requirements for keeping an elephant in captivity for its whole life are huge and releasing elephants is often not an option as growing habitat pressure reduces their habitat and forces them into conflict with farmers, plantations and neighbouring communities. It is very complicated so please remember that especially if you see pictures that look distressing. Know that many good people are working hard to do their best in very imperfect conditions.
Their work covers huge territories and they need all the support they can get, check out their facebook page HERE if you want to give them a follow and see more of what they are working on.
Ultimately the questions we need to ask are BIG questions surrounding why habitat loss happens in the first place, where is the pressure on natural habitats coming from and what does that mean for our part in this situation across the world. What impact do we have on habitat loss and what can we do about it. This is not easy but it is the reality and you can help.
Buy the bracelet knowing that 100% of profits are going to help people working to make a difference. Maybe you can spread the love and gift one to a friend?
Tip: Some people add a drop of their favourite essential oil to the bracelet and wear it to enjoy a natural scent throughout the day. (Stop at any sign of irritation and do not add the essential oil to the bracelet while you’re wearing it. This is not a cosmetic).